In business, most communication happens via email- which is why proper email etiquette should be something every company practices. An email is the starting point of communication for many professionals- and to get past the first “introduction” step of communication certain steps must be taken.

At Avalon Communications, we value our clients as well as our media contacts, and to us, email is a very important form of communication. Below are some points that we strive for in each correspondence.

Turnaround Time:  Always respond to an email in less than 24 hours. This not only shows that you are paying attention to the recipient but that you are readily available for what may come up.

Proper Greeting: Always double check who you are sending an email to, and make sure it correlates with the salutation. (There is nothing worse than calling someone the wrong name).

Grammar: As a professional, grammar is key. If you misspell a word, or worse, the recipient’s name- they may delete your email without hesitation. Always use spell-check.

Attachments: If you say in the body of your email that you have added an attachment, make sure it is attached.

Signature: Be sure that your signature includes your name, title, company name and address and company email

As you form relationships via email, you may notice that certain people format emails in certain ways, or like different types of responses; some may like you to get straight to the point (especially if they need information asap) while others may like a more conversational tone.

These are just a few tips on how to receive greater response via email as well as form greater bonds with those you are communicating with- if you have any other tips comment below- we would love to hear your thoughts!